
Telling him off the way he has been already is a seriously bad idea - you're already worried about his reaction to this noise, adding a massively negative association to it as well (punishment, whether verbal, or physical - grabbing collar, shutting out) is only going to make his reaction worse. Dobes are very sensitive dogs. The best you could hope for is temporary suppression of his behaviour, which is actually a lot worse - it's basically bottling up the emotion and as with people, hidden emotions have a nasty habit of exploding in a much more dramatic way later on. He'll become more tense around her and more likely to react.
Far better to reward as has been suggested. Could you perhaps record her making the sound? Then you could do some work pairing it with good things when she's not there, then work with her doing it herself so you've got a better chance of success with her present. Or, have her do it in a setup - same principle, staged work before the real thing, so to speak.