
To an extent I agree with you Dill.. I dont agree that the information IS that easy to come by for some people and for those people it is easy to get 'diddled' too..
However, I do think we are a nation that has been conditioned for a long time now to see 'cheap' as 'bargain', and to really seek that in every aspect, of every purchase, ever..
In addition to that, with the invent of credit and the culture of 'get it now' and also 'pay for it later', we do not value what our money buys us..
In the past, fairly distant past now, you had to save for things, the price you paid for it you understood roughly, how that price came about. It costs money to make things from quality raw materials, it takes time to do this, for puppies, it takes time to seek out the right stud dog or brood bitch, it takes time to raise them properly (and a whole lot of other things besides).... and we were happy to save, and invest a large proportion of our income into something quality, built or bred with the very best efforts put in, with the intention for things to last and be treasured...
NOW, people want it now, they dont care where something comes from or the work that went into it, they dont know what their money is actually paying for and the paying part is SO distanced from the high cost purchase these days (by using a plastic card not real cash, by paying 12 months to 3 YEARS later, by paying monthly for something via a direct debit), and things are so disposable, not designed to last or be treasured or valued for years or decades to come.
So it is not surprising people will NOT wait for a quality puppy from a reputable breeder, do not see the value in paying for the time, effort, committment that went into breeding that puppy, cannot see that over the years the price paid is in fact very little..... because they are conditioned to think that way!