Have a look at
The Puppy Primer by Patricia McConnell - it was recommended to me by a friend and I do not hesitate to recommend it to others, it's an excellent book for new (and experienced) owners.
It's well written, with commonsense and good humour, and is very easy to understand and follow. You can have a look at the contents page
here and you can buy it from Amazon.
If I were a breeder I'd give this book to every one of my puppy owners BEFORE they collected their puppy and if every new owner followed the advice in the book we'd have far fewer rehomes and problem dogs.
If I were a trainer I'd bulk buy this book and include the price in my training course!!