Pedigree pulls out of dog show sponsorship.

I wonder if all shows that they provide sponsorship for will be able to find new sponsors?  No more good CC winner prizes!!!

Heard this reported as up in the air earlier in the year, it's also been rumored it will still be a dog food manufacturer ownerd by Mars (Masterfood?) or however it works! :D

WOW what a shocker, this is all the show world needs at the moment!

It's been building up to this for years, ever since all the 'stakes classes sponsorship wars' started.  Pity really, but I can understand their reasoning.

Debs

This happened in the cat fancy a few years ago of course. Put an end to the major non pedigree competitions as well. Royal Canin and some other firms now do some sponsorhsip instead.

Glad I've got a Pedigree BOB bag -it will be a rarity eventually then LOL! :D

Isnt this a good thing in the long run though? Pedigree would have to be one of the worst foods around,and the less visibility they have to pet owners,the better IMO.Some people tend to think that because pedigree sponsors so many shows and is so highly visible then it must be a good food :rolleyes:  Hopefully a reputable,healthier brand of dog food will step up to the plate.

>Isnt this a good thing in the long run though?

Probably not :)

[Quote]Pedigree would have to be one of the worst foods around,and the less visibility they have to pet owners,the better IMO.[/Quote]

They're still continuing with their (Prime Time, Nationally Televised) sponsorship of Crufts ;)

Well it says mars so that sounds like al teh companies will be part of the withdrawal.

I would imagine that unless the shows can get major sponsorship from another source then entry fees are bound to increase.  It is not just prizes that Pedigree generously provide, but also ring numbers, bench numbers, etc which I know do cost a vast amount. 
A great shame that this has happened, even those people who damn their products......collect the prizes from pedigree......hypercritical or what??!!!.

Actually in their stakes classes their product are the prizes, whereas it used to be proper money so you could get a celebratory drink.

My own dogs do not do well on any of the companies completes, but can just about tolerate the pouch product as a treat.

the best product they had (Advance) they sold off and replaced with a very poor substitute (Professional).

This product gave my in whelp bitch diarrhoea (she can eat almost anything else), and I had to abandon feeding it in favour of a superior product.

The company did actively recruit me onto their breeder program once one of dogs had done a fair amount of winning.

Lets hope someone else takes over the reins - surely an opportunity for another company to take over?

I hope someone does I think entry fees are high as it is so without sponsorship guess an increase would be necessary?

Just wonder how much that actually contribute to the shows except the prizes, does anyone know what the figures are??

I personally think if they can't run the shows with the price of entries I think some need new management :-)

It's alot I know that much LOL.  There's a lot of deals that go on behind the scenes - as well as the fact that they do all the prize cards and bench and ring numbers.

Debs

>I personally think if they can't run the shows with the price of entries I think some need new management

I wouldn't think the entry fee, high though it's become, would cover the insurance required, let alone anything else!

You have to think everything in proportions.  The insurance is proportional spread over a dog or something, think of the thousands entered.

if Breed clubs can make money out of the breed club champshow when entries are less than £10 then big societies can..

Again think proportions. A club show many have 200 entries with a hall to suit, but a show with 4000 with have a ground to suit , the extra costs goes up proportionally with the cost being taken off each entry proportionally..

The ground for 4000+ entries has to be hired, and the bigger the show the more public are attracted, meaning additional insurance: more people = higher risk. The bigger the show the more expensive it will be to run - even proportionately!

Nope :-) It is all proportional and what you say proves it :-)      I would say the only exception is shows like crufts and they charge huge money for spectators and stalls. .

if you need a ground for 4000 you have teh entries proportional to that.  It is the same in anything in life.

Just for an example an I stress an example. If a peice ground costs £8000 to hire for the day and you had 4000 entires it would cost £2 per entry.

If you hire a hall for £800 with 400 entries it costs £2 per entry.

If insurance costs £8000 again off you go..   there will be a calculation even the KC and insurers will have.   

It is all proportional..

No, you misunderstand. Public liability for an event with the potential for attracting 4000 entries (therefore allow at least 6000 people, plus paying visitors - another 6000+) will be proportionately more expensive that the public liability for 400 entries with maybe 600 people plus paying visitors. the cost often rises incrementally because of the increased risk - with 12000 people something's more likely to go wrong than with 1200; the premium rise will be proportionately greater than the corresponding rise in numbers or people. It's similar to the way a motor insurance premium is more expensive the more miles you do - same car, same driver, but greater risk.

The marquees, for example, for 4000 will cost more in manpower to erect than the marquees for 400. Labour costs are one of the biggest expenses, and the more that needs doing, the greater the proportionate rise in costs.

I know what you are trying to say but I unfortunately disagree. :-)

The reason they use huge places and huge marquees is because it is more finacially sensible to do it all on the one day and in the one bit place.Show grounds are cheaper proportionally to halls.   If it was more to do it with a big show proportionally than a smaller one then the large shows would be fractioned up into smaller shows. people would still attend.

They don't hold huge shows for just the fun of it :-)

The car and shows examples are not similar enough to use.

The insurance would also go up of course but it would still be covered proportionally over the people and entries.

Then the answer is to only allow exhibitors and guests - no public.  That'll keep the numbers down and docked dogs can be shown! :D

Dog shows without paying public - bliss! Crufts would be fun again! :D

Blue - we'll have to agree to disagree! :)

>Dog shows without paying public - bliss!

It might be bliss but where would we advise people to go to look at quality dogs before choosing their breeder?  I don't think it would be helpful in combating the attitude held amongst some members of the pet owning world that showing and show people are a rather exclusive club either :)

Blue - we'll have to agree to disagree! Of course :-) :-D

Funny I was thinking about the shows they have not been sponsering anyway..

Did Laughing dog not sponser WELKS and I can't remember who but they didn't sponser Midland counties. There have beena few of late I noticed new sponsers. Royal Canin and James welbeloved sponsered out champshow this year..

Maybe it isn't so doom and gloom.. :-)

As dogs are used to advertise many non-canine products, maybe we could start looking for alternative sponsors - for example

Bulldogs - Churchill Insurance

Border Terriers - Walls Sausages

Labrador retrievers - Andrex

Old English Sheepdogs - Dulux Paints

Weineramers - Smirnoff Vodka

.......I'm sure you can all come up with other alternative sponsors :D

Margot

Weineramers  :D

Margot!!!   Did you really mean Weineramers, or Weimaraners per chance. :D

Dawn R.

:rolleyes: Its my fingers .....I've just washed my hands & can't do a thing with them :D :D :D!!!

Margot

Ahh that explains it

Dawn R.

Australin Shepherds - Snore Calm ear plugs :D :D :D

Daisy

You cannot equate running a breed show in a hall with a big champ show outdoors. Marques cost a huge amount, but so much else has to be brought onsite that is already in a hall - toilets, water, electricity just to start with.

Pedigree give a lot to shows, including in some cases the BIS marquee. If they have pulled the plug we can expect poorer facilities of £2 a dog at least on entries, or probably both.

Also going back to the arguement of insurance.....It's more expensive in proportion to space to hold it in a field compared to a village hall.

Was speaking to a friend who is involved in his towns high street fair, they need to move it for costs to a field to bring down insurance costs.  They will have more space but a lower insurance because of where it is. :)

Are people trying to say that Pedigree covered the Insurance, as I am lost here?  OK I know the Ring tapes and cards would have to be paid for, but as the stakes classes are only product vouchers I am sure some other company would be Happy to run those.

More smaller sponsors instead of one large one seems the answer, and I think would be better.

More smaller sponsors instead of one large one seems the answer, and I think would be better.

I think so to..

>Are people trying to say that Pedigree covered the Insurance

Not directly, but the money they donate to be able to advertise will be pooled with the other income (from stallholders etc) to cover costs. ithout a big-spending player then the exhibitors' costs will doubtless rise faster than they do already.

Does anyone know what the give?   is it just the prizes etc or do the contribute a lot to thw show..?

Rox,

You have completely confused me with this one :-D

You have said in one sentence it is more expensive in a field than the hall BUT that your freind needs to move to a field to reduce insurance costs. Is that not opposites :-)

Move to a field from a street :)  Sorry my bad. :D

Blue. see my previous post, it isnt just the ringcards and tape, quite often it can be £10k+ of things for teh show like the main ring marque. They negotiate a package with a show. Even providing envelopes is a huge cost/saving to the society.