
I have fed raw for around four and a half years now - a dog weighing 33kg and another weighing 7kg and I feed about 2% (in total daily) for my large dog who does agility and is very active and feed just over 3% to my small dog who is very lean and needs a higher percentage.
The 10% applies just to puppies - you either feed 10% of it's current weight or 2-3% of the weight it is expected to be when it reaches adulthood. None of the percentages are set in stone - you adjust up or down to suit your own dog. You should be able to feel the ribs and spine but not see them.
If you are feeding 10% of body weight currently to your dog you will be feeding 3kg of food a day which is a huge amount. My dogs share about a pound and a half of food between them daily which is less than you are feeding one dog of a lighter weight than my largest dog so it would seem you are vastly overfeeding your dog :-)
It is very important to get the ratios of meat to bone correct otherwise you risk impaction and huge health problems. If you have read Billingshurst's books his recommendation of up to 70% bone is way too high - I feed around 10% of the daily total as bone and the rest is meat, offal etc. If you are at all unsure you must do more research before embarking on a raw diet. It is very important to get the ratios of phosphorous to calcium correct and there is far more to the diet than just giving your dog some bones and some meat. Try joining BritBarf - google it for a link - and you will receive lots of information and also have the benefit of being able to ask for advice from very experienced raw feeders who are more than willing to answer any number of questions you may have :-)